Not Sure What Instagram Content To Create Next?

 If you’re not sure what to post on Instagram next…

It might be because you’re still not clear on one crucial thing:
Who are you actually talking to?

If you’re trying to speak to everyone,
Oh no 😧 That’s a red flag.
Because “everyone” is not your audience.
You need to speak to someONE.

Why?

Because everyone is different.

They have different struggles, different needs, and different goals.

If you try to create content for everyone,
you end up speaking to no one.

But if you focus on someONE—
👉 They have ONE main struggle
👉 ONE specific need
👉 ONE goal they want to reach

And suddenly… content becomes a whole lot easier to create.

Because it’s easier to think for one person than for a crowd.

So if you're stuck on what to post next,
maybe it’s time to go back to the basics:

Who is that ONE person you’re trying to help?

Still not sure who your ideal audience is?

I’d love to help you figure it out. 😊

Hit reply to this email—let’s talk it through together.

Where else can you find me?

Subscribe to my YouTube channel.
Binge how-to videos or get inspired from my vlogs.

Connect with me professionally on LinkedIn.
You’ll get to read my behind-the-scene and thought-leadership stories.

Have questions about content marketing/ strategy? Let’s hop on a free chat.
You’ll walk away from practical tips and a social media audit.

Need a helping hand to create consistent content on social media? Hire my team.
We specialise in content creation on FB, IG, TikTok and LinkedIn.

Invite me as a coach, speaker or trainer. Visit my website to learn about my offers.
Let’s discuss what you or your team need to focus on.