How I improve engagement for my clients’ pages.

Here is an engagement strategy for you today.

Engagement is as important as creating content on Instagram. Without it, your posts are like a conversation with no replies—interaction fuels the narrative and brings your brand to life.

1️⃣ Follow pages that fit the audience profile

Write down everything you know about your target audience. From how they look like, their interests, dislikes, daily activities, and issues that they may have about your services/ products.

This is what I discuss with my clients in the first meeting. My secret to content creation lies on the information of the audience.

2️⃣ Engage on Instagram Stories

There are 2 ways to go about this:

1. If you’re a new business, the proposed strategy is to engage, engage and engage. Don’t expect anything in return. Give a ton of value to stories. Asking simple questions. Use stickers.

2. If you’ve already been in business for some time, the proposed strategy is to engage and ask questions to build a closer relationship and foster two-way communication.

Either you’re new or seasoned, engage with your followers’ stories once in a while too. 

3️⃣ Reply to comments/ DMs

If you did the first 2 points right, you will most likely get comments and DMs because your audience will find you to be approachable and “friendly.” The content on your feed plays a part too!

⚡️Bonus: Create content from the conversation or questions you receive in comments/ DMs. This is so that you remain relatable and relevant.

What’s new this week? 

1. How to Grow on Instagram with Consistent Branding

What is consistent branding? This TikTok video will share with you how to apply it to your Instagram page.

2. How To Build A Personal Brand On Instagram For Introverted Creators

In this video, I share 5 superpowers that only shy and introverted content creators have, and how to leverage them to build their personal brand on Instagram.

Where else can you find me?

Subscribe to my YouTube channel.
Binge how-to videos or get inspired from my vlogs.

Connect with me professionally on LinkedIn.
You’ll get to read my behind-the-scene and thought-leadership stories.

Have questions about content marketing/ strategy? Let’s hop on a free chat.
You’ll walk away from practical tips and a social media audit.

Need a helping hand to create consistent content on social media? Hire my team.
We specialise in content creation on FB, IG, TikTok and LinkedIn.

Invite me as a coach, speaker or trainer. Visit my website to learn about my offers.
Let’s discuss what you or your team need to focus on.